Landing page builders

Cliux vs Instapage

Pick Cliux if you want a whole site with a store, bookings, members and an agency console on a freeform canvas, at a flat price. Pick Instapage if you want a landing page platform with unlimited pages, server-side A/B testing, real-time design collaboration and workspaces for clients.

In Instapage’s own words: “Grow your business with an AI-powered platform that has everything you need to create web

Side by side

What each product offers

Every figure in the right-hand column links to the page it was read on and the day it was read. Cliux figures are read from the product's own catalogue.

FeatureCliuxInstapage
Lowest paid plan$9 a month per published site, or $90 a year; building and previewing is freeCreate: $79 per month billed annually, $99 per month billed monthly[1]
Free planFree to build and preview with a password-protected share link. A personal site is free to build and preview; publishing it is $9 a month. An agency's Starter plan is free and publishes 2 client sites; Agency and Scale add sites and seats.No free plan on the plans page; after a trial ends pages can be built but not published[2]
Fees on your sales0% platform commission on any sale; payments go to your own Stripe account and Stripe's processing fee appliesnot found on official pages; there is no native cart or checkout, payments run through third-party embeds[3]
Editor modelFreeform canvas: drag anything anywhere, pixel placement, with a separately tunable phone layoutStacked blocks whose standard canvas places elements at pixel positions on a fixed-width desktop canvas, with a separate 400px mobile canvas[1]
Sites per planPersonal: as many sites as you publish, $9 a month each; Starter: free, 2 client sites and 2 seats; Agency $49 a month for 15 client sites and 10 seats; Scale $99 a month for unlimited client sites and unlimited seatsMetered by visitors and workspaces rather than sites: unlimited published pages, 1 workspace on Create and Optimize, 2 subdomains[1]
Team seats and client accessAgency console: owners and admins reach every client site; a site role reaches only the sites it is granted; custom roles with 8 permission keys10 team members on Create and Optimize; Owner, Manager, Editor and Viewer roles[4]
Selling onlineOnline Store: physical and digital products, card or bank transfer, shipping zones, stock, discount codes; no product variantsNo native store, cart or checkout on any plan; product landing pages with embedded buy buttons[3]
BlogBlog with categories, tags, authors, comments and schedulingNo blog engine found; a blog page layout exists in website template sets[5]
FormsForms with a submissions inbox, spam filtering, email alerts and webhooksForm builder and shared form library on all plans; multi-step forms from Optimize[1]
Custom codePage code panel in the editor: your own JavaScript, addressing elements by name, in a sandbox; no server-side codeCustom HTML, CSS and JavaScript on all plans[1]
Custom domainConnect a domain you already own: two DNS records (@ and www) pointing at Cliux, certificate issued for you; every site also keeps a Cliux addressOn all plans by CNAME to a subdomain; publishing on the bare root domain is a Convert feature[6]
AI site generationNoneYes: an AI page generator plus AI copy on all plans at no extra charge[7]
Starting points11 design themes x 8 site types, then change anythingMore than 200 templates on the templates page; other Instapage pages say 250 and 500[1]
Code exportNoneNo HTML export; pages download only as proprietary .instapage files for re-upload[8]
SupportEmailEmail support with a reply within 24 business hours, an in-app AI chatbot; live chat on Convert[9]
Pages per planOne-click publish with version history and rollback; up to 200 pages per siteUnlimited published pages on every plan; Collections hold 15 pages on Create and 30 on Optimize[1]
Visitor caps and overagesHosted by Cliux on a Cliux subdomain; no published uptime figure15,000 unique monthly visitors on Create, 30,000 on Optimize (50,000 on the expanded option), custom on Convert[1]
Client sub-accountsAgency console: owners and admins reach every client site; a site role reaches only the sites it is granted; custom roles with 8 permission keysWorkspaces separate clients: 1 on Create and Optimize, 5 on the expanded Optimize option, custom on Convert[1]
A/B testingNoneServer-side A/B testing, experiment history and dynamic text replacement on Optimize and Convert[1]

Where they lead

Where Instapage is stronger

  • Unlimited published pages, conversions and contacts on every plan; the meter is visitors[1]

  • Conversion optimisation depth: server-side A/B testing, experiment history, dynamic text replacement, heatmaps and ad-to-page mapping[1]

  • Real-time visual collaboration with annotations, threaded comments and guest reviewers on all plans[1]

  • Global blocks, forms and popups that update everywhere at once, and Collections for programmatic pages[1]

  • Contacts, lists and email sending included in the plans[1]

Where we differ

Where Cliux is different

  • Freeform canvas: drag anything anywhere, pixel placement, with a separately tunable phone layout

  • 11 built-in apps on every published site, no per-tier ladder: Blog, Online Store, Bookings, Events, Restaurant, Community, Donations, Members Area, Paid Subscriptions, Forms, Smart Chat

  • Starter: free, 2 client sites and 2 seats; Agency $49 a month for 15 client sites and 10 seats; Scale $99 a month for unlimited client sites and unlimited seats

  • Agency console: owners and admins reach every client site; a site role reaches only the sites it is granted; custom roles with 8 permission keys

  • 0% platform commission on any sale; payments go to your own Stripe account and Stripe's processing fee applies

  • Proposals, contracts and invoices in the agency console, paid into your own Stripe account

Moving over

How a move from Instapage works

There is no import tool. This is what a switch involves, step by step.

  1. There is no import tool, and Instapage's .instapage files are not something Cliux reads. Both editors place elements at pixel positions, so the layout carries over by eye; open the Instapage page beside a new Cliux site and rebuild it on the canvas.

  2. Publish on your free Cliux address, share the password-protected preview with whoever signs off, and keep the old page live until you are happy.

  3. Point your own domain at Cliux: two DNS records, and the certificate is issued for you; the Cliux address keeps working beside it.

Frequently asked questions

Have other questions?Use the contact form

Yes. Instapage's canvas blocks place elements at precise pixel positions with a separate mobile canvas; Cliux is a freeform canvas with a derived, tunable phone layout.

No to both. Instapage offers server-side A/B testing and heatmaps on Optimize and Convert.

Cliux plans are priced per site or per agency, not per visit. Instapage plans are metered by unique monthly visitors, from 15,000 on Create.

A personal site is free to build and preview; publishing it is $9 a month. An agency's Starter plan is free and publishes 2 client sites; Agency and Scale add sites and seats. Instapage has no free plan; after a trial ends pages can be built but not published.

Cliux has a built-in store with 0% commission. Instapage has no native cart or checkout; selling runs through embedded buy buttons.

Get started

Build it on the canvas, then decide.

Building and previewing costs nothing. Publishing with your own domain is $9 a month on a personal site, and the agency Starter plan publishes 2 client sites for free.

Sources (9) and editor’s note, checked on 2026-09-18
  1. [1]instapage.com › plans
  2. [2]help.instapage.com › articles › 115010933927-How-do-usage-limits-work
  3. [3]instapage.com › solutions › ecommerce
  4. [4]help.instapage.com › articles › 213113877-Team-members-permissions-list
  5. [5]help.instapage.com › articles › 22701749033623-Website-Page-Templates
  6. [6]help.instapage.com › articles › 205242898-Adding-and-managing-custom-domains
  7. [7]instapage.com › products › ai-content
  8. [8]help.instapage.com › articles › 206024827-Downloading-and-uploading-your-landing-pages
  9. [9]help.instapage.com › articles › 212498057-Instapage-Support-Team

Editor’s note: the facts on this page were checked on 2026-09-18 against Instapage’s own pages; prices and plans change, and the other product’s site is the authority on itself. Not read on official pages: The help centre answers a Cloudflare challenge to plain fetches; its articles were read through the help centre API; Template count is inconsistent across their own pages (100+, 200+, 250+, 500+); Per-plan monthly allowance for AI page generations: not published; White label or agency branding of the dashboard: not found on official pages; Any Instapage badge on trial or published pages: not found on official pages. Instapage is a trademark of its owner; this page is not affiliated with or endorsed by Instapage. Spotted something out of date? Tell us and we will correct it.

  • Why Cliux?
  • Freeform canvas
  • Ten business cores
  • Phone layout, derived
  • Your own domain
  • Developer mode