Starting point
Playful · Online Store
Fun and energetic. An online store starts with 3 pages: Home, About and Contact. Keep the recommended apps in the next step and a Store page joins them.
About this starting point
Playful, composed onto an online store.
Playful
Playful sets rounded Nunito headings and body on a warm cream ground with a bright blue for everything you press. The corners are the roundest in the set and the shadows have some lift, so cards and buttons feel like objects. It suits a family business, a class or club, a children's brand or any site that wants to be friendly before it is impressive; the type stays legible at small sizes, so it works for menus and schedules too.
The theme brings its own hero, header, rhythm, palette and type; it is one of 8 hero compositions across the eleven themes, not a recolour of a single layout.
Online Store
Sell products online. An online store starts with 3 pages: Home, About and Contact. Keep the recommended apps in the next step and a Store page joins them. Every one is a freeform canvas: move, resize or delete anything on it.
Customise opens the wizard with this kind of site and this theme already marked. You still name the site and choose its apps, and you can change either pick there.
Playful on other kinds of site
Get started
Customise Playful for your online store.
Building and previewing costs nothing. Publishing with your own domain is $9 a month on a personal site, and the agency Starter plan publishes 2 client sites for free.