Find your leaks

Funnels that show exactly where you lose customers

Multi-step funnel analysis with drop-off insights, conversion rate optimization tips, and revenue impact estimates.

Why Conversion Funnels

Multi-step funnels

Track 2-20 step user journeys.

Drop-off analysis

See exactly where users abandon.

Cohort comparison

Compare funnels across time periods.

Revenue impact

See dollar value of each funnel step.

Capabilities

Funnel builder

Define steps via URL, event, or property match.

Time-to-convert

See how long each step typically takes.

Path analysis

Visualize all paths users take through your site.

A/B funnel comparison

Compare funnel variants from experiments.

Goal completion

Set goals and track completion rates over time.

Export to BI

Send funnel data to BigQuery, Snowflake, Looker.

Frequently asked questions

How many steps can a funnel have?

Up to 20 steps with full analysis. More steps available via API.

Can I compare funnels?

Yes. Side-by-side comparison across time, segments, or experiments.

Does it work for ecommerce?

Yes. Pre-built funnels for browse → cart → checkout → purchase.

Can I set goals?

Yes. Define goals with revenue values and track completion over time.

How do I action funnel insights?

AI recommendations suggest specific page changes and tests based on drop-off patterns.

Ready to try Conversion Funnels?

Start free — no credit card required. Explore all features on any plan.